Privacy Policy
Our Privacy Policy is designed to provide you with clarity regarding the principles, responsibilities, and expectations governing the protection of your personal information. We recommend that you carefully review this policy, as it lays the groundwork for our dedication to ensuring a secure and confidential experience for you.
Table of Contents
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Introduction.
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Definitions.
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Sensoteq's role as a Controller.
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Legal Basis.
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Sensoteq's Processing of Personal Data.
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How do we collect your Personal Data?
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How long will your Personal Data be stored?
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Your rights.
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Transferring personal data.
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Our processors.
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Security measures.
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User Profiling.
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Cookie Policy.
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Lodging a Complaint
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Changes to this policy.
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Contacting Us.
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1. Introduction
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1.1. Sensoteq Ltd is a UK registered company with its headquarters in Belfast. The company provides its services through its website, https://www.sensoteq.com . The company values privacy and is committed to safeguarding all personal data in its control. This policy outlines how Sensoteq uses personal data, the lawful basis for using it, and measures taken to protect it. Before submitting personal information to the website and mobile application, users are advised to read and understand the policy.
1.2. Sensoteq Ltd is registered with the Information Commissioner's Office under ref: ZB12489, which is the UK's supervisory authority for data protection. The company is the controller of all personal data in this policy and provides information on how it handles personal data when users interact with its services. The recipients of this policy include users of its services, third-party identity verification services, credit reference agencies, and potential customers.
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2. Definitions
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2.1. Applicable Law: regulations relevant to the processing of personal data.
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2.2. The Commissioner: the Information Commissioner's Office, responsible for regulating data protection issues in the UK.
2.3. The Controller: the company responsible for processing personal data.
2.4. The Data Subject: the living, natural person whose personal data is being processed.
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2.5. Personal Data: all information that relates directly or indirectly to an identifiable natural person.
2.6. Processing: any operation performed on personal data, including storage, modification, reading, and transfer.
2.7. The Processor: the company processing personal data on behalf of the controller.
2.8. The Services: software and services that facilitate the setup of new accounts and protection plans.
2.9. The UK GDPR: the retained EU law version of the General Data Protection Regulation ((EU) 2016/679).
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3. Sensoteq's role as a Controller
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3.1. This policy outlines how Sensoteq, as the Controller, processes personal data. It determines the purpose and methods used in processing personal data, including what personal data is collected and how long it is stored.
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4. Legal Basis
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4.1. Sensoteq processes personal data based on consent or performance of a contract. It processes personal data only when it has a legal basis for doing so.
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5. Sensoteq's Processing of Personal Data
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5.1. As a data processor, Sensoteq clearly articulates and showcases how it complies with the regulations governing the handling of personal data. This segment provides insight into the categories of personal data it handles and the legal basis under which it processes the data.
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5.2. We process your information for purposes based on legitimate business interests, the fulfilment of our contract with you, compliance with our legal obligations, and/or your consent.
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6. How we collect your Personal Data
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6.1. Direct Interactions
We collect Personal Data when you voluntarily submit information to us, including when you:
· Complete an online contact form;
· Request information about our products or Services;
· Register for an account or subscribe to communications;
· Participate in surveys, promotions, webinars, or other activities;
· Communicate with us by email, phone, or other channels.
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This information is stored and managed within our secure customer relationship management (CRM) system, Salesforce.
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6.2. Marketing, Analytics, and E-commerce Transactions
On our public website, we use cookies and third-party technologies (including those provided by Google, LinkedIn, and Salesforce Account Engagement) to:
· Analyse visitor behaviour and measure engagement;
· Understand the effectiveness of our marketing;
· Identify repeat visits and track form submissions for lead generation and campaign performance.
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Salesforce may process information such as page views, link clicks, form submissions, and email engagement. This helps us understand interest in our products and tailor our communications accordingly.
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When you complete a purchase in our online shop, we collect the information required to fulfil your order, including your name, contact details, billing and shipping addresses, and payment details. Payments are processed securely through Wix and its integrated payment providers. We process this information for the purpose of performing a contract.
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6.3. Analytics on the Analytix Platform
We use PostHog on our Analytix platform to better understand user needs and optimise performance and user experience. PostHog helps us assess how users navigate the platform (for example, time spent on pages and interactions with features).
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PostHog uses cookies and similar technologies to collect data about user behaviour and devices. This may include IP address (processed and stored in de-identified form), screen size, device type, browser information, country-level location, and preferred language. PostHog stores this information in a pseudonymised user profile on our behalf and is contractually prohibited from selling any data collected on our behalf.
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7. How long will your Personal Data be stored?
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7.1. Sensoteq stores personal data for the purposes of fraud prevention and will store this data as long as necessary, depending on the lawful basis for processing. It regularly reviews and deletes outdated or redundant personal data to ensure that the information it holds is accurate and up-to-date.
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7.2. If a user wishes to delete their account, they can delete this inside their account or they can email the Sensoteq support team at contact@sensoteq.com and verify their identity. Following successful verification of the user’s request, the support team will delete all associated data, records, information, and trace of the account permanently from the Sensoteq servers and databases immediately and notify the user accordingly.
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8. Your rights
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8.1. Users have the right to access information about the processing of their data, rectify incorrect personal data, request deletion of personal data, object to personal data processing, restrict processing of personal data, receive personal data in a commonly used and machine-readable format, and withdraw consent for processing personal data. Users can exercise these rights by contacting Sensoteq at contact@sensoteq.com.
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9. Transferring personal data
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9.1. Sensoteq may transfer personal data outside of the UK to third parties who process personal data on its behalf. It ensures that the level of protection provided is adequate and in compliance with applicable law. It may be required to share personal information with designated authorities to comply with obligations under applicable law or legally binding judgments.
10. Our processors
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10.1. Sensoteq shares personal data with third parties in certain situations, including IT suppliers for cloud storage and communications services. It takes measures to ensure privacy is protected when it transfers data.
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10.2. Customer Relationship Management and E-commerce Sensoteq uses Salesforce to manage customer and partner information, and Wix to host our website and e-commerce platform. Salesforce and Wix act as data processors on our behalf and provide secure, cloud-based data storage and processing. Payment processing on our online shop is handled by Wix and its authorised payment providers.
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10.3. Analytics and Marketing Services We use analytics and marketing technologies, including Salesforce Account Engagement, Google Analytics, Google Ads, LinkedIn Insight Tag, and YouTube, to help us understand website usage, improve our services, and measure marketing effectiveness. Within our customer platform, we use PostHog to monitor product performance and user interaction.
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Each provider processes data in accordance with their own privacy policies:
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11. Security measures
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11.1. Sensoteq implements technical and organisational measures to protect personal data from loss, misuse, and unauthorised access. Organisational measures include internal governance documents, effective login and password management, and physical security measures. Technical measures include encryption, access control mechanisms, access logs, secure networks, and firewalls. The company regularly conducts data backups and security protocols, and inspections to maintain effective security.​​
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12. User Profiling
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12.1. Sensoteq does not perform automated decision-making that has legal or similarly significant effects on individuals. However, we use analytics and advertising technologies (such as Google Analytics, LinkedIn Insight Tag, and YouTube) that help us understand audience behaviour and deliver relevant content. This activity may involve the creation of pseudonymous audience segments for advertising purposes, but it does not identify individuals directly.
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13. Cookie Policy
13.1. Sensoteq uses cookies and similar technologies to operate our website, improve user experience, analyse performance, and deliver relevant marketing.
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· Essential cookies are required for website operation and online shop functionality (set by Wix).
· Analytics cookies help us understand how visitors use our site (set by Google Analytics).
· Marketing cookies measure advertising effectiveness and deliver relevant ads (set by Google Ads, LinkedIn Insight Tag, and YouTube).
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You can manage or withdraw your cookie consent at any time using the cookie banner or your browser settings. For full details, please see our Cookie Policy.
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14. Lodging a Complaint
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14.1. Sensoteq Ltd only processes your personal information in compliance with this privacy notice and in accordance with the relevant data protection laws. If, however, you wish to raise a complaint regarding the processing of your personal data or are unsatisfied with how we have handled your information, you have the right to lodge a complaint with the supervisory authority.
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Sensoteq Ltd
Alan McCall
Batik Building, 7 Cromac Avenue, Belfast, BT7 2JA, United Kingdom
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14.2. The Information Commissioner’s Office (ICO) can be contacted at: -
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Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Telephone: 0303 123 1113 (local rate) or 01625 545 745 (national rate)
Fax: 01625 524 510
Email: enquiries@ico.org.uk
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15. Changes to this policy
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15.1. Sensoteq reserves the right to revise and update its Privacy Policy. It will make every effort to inform users of significant changes to the policy.
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16. Contacting us
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16.1 For queries regarding personal information, users can contact Sensoteq at contact@sensoteq.com. The company is located at Batik Building, 7 Cromac Avenue, Belfast, BT7 2JA, United Kingdom.
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QMS-02873 Rev:02